Built for PPC managers who hate spreadsheets
Stop bleeding money on irrelevant clicks
Upload your search terms. Get a negative keyword list in 60 seconds. No spreadsheets, no guesswork.
Free plan included · No credit card · Cancel anytime
Three steps.
No integrations.
Get started Export your report
Download your search terms report as a CSV from Google Ads. Takes about 30 seconds.
Upload & describe
Drop in the CSV and write what your business does.
Review AI results
Accept, reject, or change match types per keyword.
Export to Google Ads
One-click export formatted for Google Ads Editor.
Try it yourself
Pick a business. Watch the AI reason through a real search term.
Google Ads will happily spend your entire budget on searches that never convert
Broad and phrase match keywords pull in thousands of unrelated search terms every month. Without regular negative keyword audits, you silently pay for clicks that go nowhere.
- A plumber paying for "how to fix a pipe myself"
- A law firm funding "law school admission" searches
- A roofing company spending on "roof of your mouth"
- An HVAC company paying for "AC unit price comparison"
Stop managing negatives in Excel
Traditional negative keyword audits are soul-crushing. We built Sensei Ads to automate the burnout.
2-3 hours
< 1 minute
Guesswork
Context-aware AI
Export, sort, filter...
Upload, approve, export
None
Auto-flags blocked terms
Manual formatting
Google Ads Editor ready
How much are you wasting right now?
Drag the sliders. See the damage.
Industry average: 15-25%
Burn through your backlog.
Google's broad match pulls in a flood of irrelevant searches. Sensei Ads triage lets you fly through the AI's recommendations, approve or reject in one click, and reach Inbox Zero faster than you thought possible.
- One-click approve / reject workflow
- Bulk select multiple terms at once
- AI reasoning shown for every decision
- Satisfying empty state when you're done
Everything you need to
clean up your search terms
Built specifically for Google Ads managers who run negative keyword audits.
Context-Aware AI
Reads your business description and classifies each search term with a written reason, not just keyword matching.
Themed Grouping
Negative keywords grouped into smart categories like Competitor, DIY Intent, and Bargain Hunting.
One-Click Export
Export to CSV formatted for Google Ads Editor. Ready to upload, no manual formatting.
Match Type Control
AI recommends exact, phrase, or broad for each negative. Override any suggestion before export.
Positive Term Detection
Flags high-intent search terms worth bidding up. See what's converting and double down.
Historical Memory
Previously blocked terms are auto-flagged in future analyses. Your decisions carry forward.
Your savings compound every month
$5,000/mo budget, 18% waste. Pays for itself in month one.
| Month | Saved/mo | Net |
|---|---|---|
| Mo 1 | $738 | +$659 |
| Mo 2 | $738 | +$1,318 |
| Mo 3 | $738 | +$1,977 |
| Mo 6 | $738 | +$3,954 |
| Mo 9 | $738 | +$5,931 |
| Mo 12 | $738 | +$7,908 |
Estimates. Actual results vary.
Pick your plan. Cancel anytime.
No hidden fees. No setup costs.
- 10 terms / month
- Up to 1 account
- AI Wasted Spend Analysis
- Google Ads Editor export
- 5,000 terms / month
- Up to 1 account
- AI Wasted Spend Analysis
- Google Ads Editor export
- 25,000 terms / month
- Up to 3 accounts
- AI Wasted Spend Analysis
- Google Ads Editor export
- Priority support
- 100,000 terms / month
- Up to 10 accounts
- AI Wasted Spend Analysis
- Google Ads Editor export
- Priority support
- Dedicated onboarding
- 10 terms / month
- Up to 1 account
- AI Wasted Spend Analysis
- Google Ads Editor export
- 5,000 terms / month
- Up to 1 account
- AI Wasted Spend Analysis
- Google Ads Editor export
- 25,000 terms / month
- Up to 3 accounts
- AI Wasted Spend Analysis
- Google Ads Editor export
- Priority support
- 100,000 terms / month
- Up to 10 accounts
- AI Wasted Spend Analysis
- Google Ads Editor export
- Priority support
- Dedicated onboarding
Managing a large agency? Contact us for custom pricing
What PPC managers are saying
“I used to spend every Friday afternoon going through search term reports in a spreadsheet. Now I upload the CSV, grab coffee, and come back to a fully sorted list. Saved me probably 3 hours a week.”
“The thing that sold me was the AI actually reading our business description. It knew that "dental implant cost" was a good term for us, not a negative. Other tools would have flagged it because it has "cost" in it.”
“We manage 14 client accounts. Before Sensei Ads we were doing negative keyword audits maybe once a quarter because it took so long. Now we run them monthly for every client. The ROI is stupid obvious.”
“Caught about $1,200/mo in waste on our first upload. A bunch of "how to" and "DIY" searches we never would have found manually because they looked relevant at first glance. Paid for itself immediately.”
“I was skeptical about another AI tool but this one actually delivers. The match type suggestions alone saved me from making a bunch of phrase match mistakes that would have killed good traffic.”
“We had a law firm client spending $400/mo on "law school" searches. Sensei Ads caught it in the first scan. That one fix basically paid for a year of the tool.”
“I used to spend every Friday afternoon going through search term reports in a spreadsheet. Now I upload the CSV, grab coffee, and come back to a fully sorted list. Saved me probably 3 hours a week.”
“The thing that sold me was the AI actually reading our business description. It knew that "dental implant cost" was a good term for us, not a negative. Other tools would have flagged it because it has "cost" in it.”
“We manage 14 client accounts. Before Sensei Ads we were doing negative keyword audits maybe once a quarter because it took so long. Now we run them monthly for every client. The ROI is stupid obvious.”
“Caught about $1,200/mo in waste on our first upload. A bunch of "how to" and "DIY" searches we never would have found manually because they looked relevant at first glance. Paid for itself immediately.”
“I was skeptical about another AI tool but this one actually delivers. The match type suggestions alone saved me from making a bunch of phrase match mistakes that would have killed good traffic.”
“We had a law firm client spending $400/mo on "law school" searches. Sensei Ads caught it in the first scan. That one fix basically paid for a year of the tool.”
Your competitors are already cleaning up their search terms
Every month you wait is another month of budget going to clicks that never convert.
Get Started Free